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PRODUCT RESEARCH

Developed skills in using advanced research tools to analyze market trends and consumer behavior
Gained expertise in evaluating competitors and identifying market gaps
Learned to assess potential profit margins and ensure the financial viability of products
Acquired knowledge in product listing creation and product sourcing
Utilized tools including Helium 10, Keepa, Google Trends, Jungle Scout, Keyword Inspector, Amazon Calculator, and Seller App

BUSINESS BRANDING

Defined a brand’s mission, values, and market positioning to create a unique identity
Explored key visual branding elements, including logo design, color palettes, typography, and imagery
Learned to craft consistent messaging across all platforms to effectively tell a brand’s story
Developed brand identity guidelines to ensure uniformity and maintain brand integrity
Implemented marketing strategies across digital channels, social media, and influencer collaborations
Worked with tools such as CapCut, Canva, and Pixabay to create and enhance branding materials

CONTENT CREATION

Gained skills to produce engaging and impactful content across various platforms
Developed a strategic approach to content creation aligned with brand goals and target audience
Learned effective writing techniques to craft compelling and persuasive content
Created visually appealing content, including graphics, images, and videos, to enhance engagement
Understood SEO principles and optimized content to improve visibility and reach
Learned strategies for distributing and promoting content effectively across multiple channels
Utilized tools including ChatGPT, Grammarly, CapCut, Canva, and Pixabay for content creation

Hi, I’m Riza!

I’m a Social Media Manager passionate about helping brands and communities grow through authentic content and meaningful online engagement.

I specialize in creating content that connects, building communities that matter, and supporting events that bring people together. My focus is on helping businesses enhance their online presence through creative strategies, content design, and consistent brand messaging.

I enjoy taking initiative, learning continuously, and bringing fresh ideas to every project I manage.

SERVICES

SMM

CONTENT CREATION AND MARKETING CAMPAIGNS
EVENT SET UP AND COORDINATION
CONTENT CALENDAR MANAGEMENT
PAID ADVERTISING
COMMUNITY ENGAGEMENT
BASIC VIDEO EDITING & GRAPHIC DESIGN
PLATFORM MANAGEMENT
BASIC WEBSITE DESIGN

AMAZON

PRODUCT RESEARCH
PRODUCT LISTING
PRODUCT SOURCING
AMAZON KDP LISTING
CUSTOMER SERVICE
SELLER CENTRAL MANAGEMENT

ADMIN SUPPORT

EMAIL MANAGEMENT
CALENDAR MANAGEMENT
CHAT SUPPORT
TRAVEL ARRANGEMENT
BASIC DATA ENTRY

WORK SAMPLES

This portfolio showcases my work in social media content and event marketing for both NC Coaching and I AM HER Collective. My responsibilities included creating graphics, social media posts, reels, event promotions, and registration materials to support community engagement and online growth.

Facebook Ads Campaign
– Yzzabella’s Boutique

Overview:

Managed Facebook ad campaigns for Yzzabella’s Boutique, a fashion and lifestyle brand, to increase online visibility, drive traffic to the online store, and boost sales.

Responsibilities:

Designed and created ad creatives, including images and copy tailored to the target audience.
Set up ad campaigns in Meta Ads Manager with defined objectives such as traffic, engagement, and conversions.
Defined audience targeting based on demographics, interests, and behavior to maximize reach and engagement.
Monitored campaign performance, optimized budget allocation, and adjusted targeting for best results.

Results:

Achieved 65% increase in page engagement within 3 months through targeted ad creatives and boosted posts.

Increased website traffic by 40%, driving more visitors to the boutique’s online store.

Generated consistent sales inquiries and conversions, resulting in a 30% boost in overall sales from Facebook campaigns.

Optimized ad spend to achieve a CTR (Click-Through Rate) of 3.2% and lowered cost per message/conversion by 25%.

WORK EXPERIENCE

SOCIAL MEDIA MANAGER / ADMIN /AMAZON KDP LISTING

NC COACHING & I AM HER COLLECTIVE (2023-upto Present)

Managing and creating social media content
Social media strategy, community engagement, and event promotion
Planning and designing posts, building campaigns to boost reach and interaction
Supporting events through online promotion
Amazon KDP listing management
Content editing and Canva design
Basic Wix website design
Basic accounting
Reporting and analytics
ADMINISTRATIVE TASK, including:
Email management
CRM updates
Spreadsheet maintenance
Event collaboration coordination
Outreach for partnerships and collaborations

SMM / OWNER

DESSER-TICIOUS CAFE (2020–2021)

Dessert and pasta preparation
Menu planning and recipe development
Marketing and promotion via Facebook
Customer service and community engagement
Handling party package orders

YZZABELLA'S BOUTIQUE (2023–2024)

Product photoshoots and editing (Canva, CapCut)
Content creation for social media
Social media scheduling and management (Meta Business Suite, HubSpot)
Marketing on Facebook, Instagram, and TikTok

WAITRESS

TEAM INSIDER & NIHONBASHI TEI RESTAURANT - 2008-2022

Handled customer inquiries and managed table reservations.
Maintained strong product knowledge to confidently answer customer questions and make recommendations.
Provided attentive service to ensure a positive dining experience.
Maintaining a positive, empathetic and professional attitude to customers all the times.
Acknowledging and resolving customer complaints.
Ensure customer satisfaction and provide professional customer support.

"YOUR BUSINESS, MY PRIORITY"

Helping Business owner & busy professionals, enhance their online presence, and achieve a balanced work-life dynamic.